When Your Art Becomes a Product… Let’s talk about something that cuts deep, especially during Mental Health Awareness Month. What happens when your passion… your joy… your voice becomes something to market? It’s one of the hardest parts of being a professional artist. ARTIST. SINGER. SONGWRITER. PERFORMER.These aren’t just job titles. They’re part of our identity. They’ve been our dreams since we were kids. And for many of us, creating isn’t a choice… It’s a compulsion. A way of processing...

And.. why should we care about Shawn Mendes sexuality anyway? Frankly I'm not sure most grown ups care about what Shawn Mendes is exploring in his personal life . After all, don't we already have Troye Sivan and a dozen other “up and coming” “out and proud” queer boys declaring themselves available for our consumption these days? Its just that Shawn is an already established commodity, a mega pop star with billions of followers and fans around the globe, his “questioning his sexuality” has...

These days our lives as artists are jammed up with “stuff we gotta do”! Writing Material, Getting Bookings, Finding an Audience, Building Content etc Often we have so many plates in the air we get overwhelmed and shut down completly! Sound familiar? Sorting Our Priorities! We’ve been told that our most important focus should be our online momentum. And so we become obsessed with how to build content that will increase our following. Certainly that is a big part of our job. BUT there are some...